1973 – Pablo Picasso
The 1973 label is “en hommage” to Picasso who passed away that same year. The art featured on the label was not commissioned, but was a painting owned by the Rothschild family, used with permission from Picasso’s estate.
The year was also hugely significant for the Château. After years of intense campaigning and political maneuvering, Baron Philippe finally managed to have his estate reclassified, from a Second Growth to First Growth. A truly extraordinary change. No other estate in Bordeaux has been able to accomplish such a feat. In addition to the Picasso artwork, each 1973 label famously reads: “Premier je suis, second je fus, Mouton ne change.” First I am, second I was. Mouton never changed.